Dettagli Posizione

For an important, rapidly expanding multinational company we are looking for a Corporate Communication Marketing Specialist. The candidate will be responsible for creating, managing, and optimizing content for offline and online touchpoints, with a focus on creating materials to support product/service launches, corporate communication activities, and tools for internal communication within the Group.

Main responsibilities:

• Developing and managing content for digital marketing and corporate brand.
• Applying SEO strategies to improve organic ranking, search engine positioning, and audience engagement.
• Design, planning, and management of influencer marketing campaigns to increase brand and product visibility.
• Development of content for internal communication, including company updates, event announcements, and strategic projects.
• Support for the development of corporate strategic narrative and content such as spokesperson speeches, town hall meetings, external events, etc.
• Support in managing relationships with journalists, media, and industry influencers, both nationally and internationally.
• Draft and optimize press releases, interviews, speeches, and communication materials for top management.

The ideal candidate must have:

• Degree in Communication, Journalism, Marketing, Digital PR, or related disciplines
• At least 5 years of experience in content marketing, preferably in communication agencies or structured companies.
• Knowledge of the media landscape, both traditional and digital.
• Advanced SEO skills: content optimization for search engines and management of the main SEO tools (with a focus on keyword research, on-page optimization, and link building strategy).
• Excellent writing and storytelling skills for different communication formats (print, digital, corporate).
• Experience in defining digital PR strategies to improve online reputation and brand positioning.
• In-depth knowledge of the Office suite (Word, PowerPoint, Excel) for managing reports, presentations, and business documents.
• Excellent interpersonal and networking skills with teams inside and outside the company.
• Results-oriented and strategic approach to communication.
• Initiative, creativity, problem-solving skills and ability to work under tight deadlines.

Permanent contract. Location: Bergamo.